Feb 15, 2024
QMed started its blog in 2012. Over the years we went through different evolutions. We noticed that often the matter which we wish to share with our learning audience and our donors had lots in common. We were writing blog posts, donor reports and our monthly newsletter. Stories which we wanted to share could have been great blog posts too and vice versa. We wondered how we could make this simple for all.
We decided to change our communication strategy. We decided that the same communication should reach our blog subscribers, our newsletter subscribers, our target audience – all health professionals and of course our donors.
On the first of every month, we will share our Newsletter – QMedCONNECT with all. This will have a story or a post, and several useful snippets for health professionals. In the middle of the month, we will only share a story. Our stories will focus on the importance of medical research and libraries. It could be a story or a post focusing on the sector, on our Foundation’s work, or our learning audience – anything of interest.
Our blog section will not be updated any more. Our stories will reach our blog subscribers, donors and our learning audience! From now, we are listing all our stories / posts, in our Donor Connect page